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A.S. Watson's Visits Filmbase Production and Intelligent Manufacturing Base to Explore the Application of 3D Transparent Display for Retail Chains

2024-09-25

Recently, A.S. Watson, a world-renowned retail giant, interacted with Filmbase, a leading company in the field of new materials for architectural displays. As a world-renowned brand, Watsons has long attached great importance to the sustainable development of enterprises, and has also been focusing on “green, energy-saving, environmentally friendly, low-carbon” type of enterprises, and one of the core assessment criteria for selecting material partners - sustainable innovation technology. This exchange and cooperation marks an important step in the integration of innovative retail experience and high-end material display technology. In order to gain a deeper understanding of the technology and production strength behind the cooperation, the relevant officials of Watsons and their entourage visited Filmbase's Smart Factory in Baolong, Longgang, and comprehensively examined the new materials R&D center and the production process of 3D media glass products.


During the visit, the Watsons delegation first visited Filmbase's New Materials R&D Center. The center is home to many of the industry's top R&D talents and advanced equipment, and is the core driving force behind Filmbase's continuous technological innovation and product upgrades. Through the on-site explanation and demonstration, the Watsons delegation highly appreciated Filmbase's profound accumulation and cutting-edge achievements in the fields of new green building materials and new display materials.


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Afterwards, the delegation went into the production workshop of Flimbase 3D media glass and witnessed every step of the process from raw material selection, precision processing to finished product assembly.Flimbase's star product, 3D media glass, is known as “thin, light and strong” and “multi-functional”, which not only can realize high-definition display effect of commodities, but also has various functions such as heat preservation, privacy protection, lighting and power generation, which is an important part of the future intelligentization and greening of the building.


The visit not only deepened A.S. Watson's understanding of Filmbase's technological strength and production capacity, but also laid a solid foundation for future cooperation between the two companies. A.S. Watson said, “Filmbase's innovations in the field of new display materials are impressive, and its 3D media glass technology will bring unprecedented visual experience and interactive effects to our stores, which we believe will be an important driver for our brand upgrade and competitive differentiation.”


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Chairman of Filmbase, Mr. Zhu Longshan, and CEO, Ms. Yuan Lanlan, extended a warm welcome to the Watsons delegation and gave a detailed introduction of Filmbase's development history and future plans. Ms. Lanlan Yuan pointed out, “Filmbase has always been committed to advancing the industry through technological innovation, and this strategic partnership with Watsons is another important milestone in our development. We will continue to uphold the core concepts of 'innovation' and 'quality' to provide A.S. Watson and consumers with even better technological display solutions.”


With the in-depth development of their strategic cooperation, Filmbase and Watsons will explore more possibilities in the retail brick-and-mortar field and jointly promote the application and development of 3D media glass , bringing consumers a more colorful shopping experience.

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